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Course Outline
Introduction to Data Storytelling
- Defining data storytelling and its importance
- Core elements of effective stories: narrative, visuals, and data
- Common applications in public and corporate environments
Understanding Audience and Context
- Identifying your audience and their specific requirements
- Tailoring content for technical versus non-technical stakeholders
- Establishing tone: persuasive, explanatory, or exploratory
Selecting Appropriate Visuals
- Choosing between bar charts, line graphs, scatter plots, and other types
- Avoiding common errors in visual encoding
- Utilising colour, layout, and hierarchy to support the story
Structuring the Narrative
- Clarifying the “so what” of your data
- Storyboarding and sequencing visuals effectively
- Incorporating annotations and visual cues
Practical Tools and Techniques
- Fundamentals of Excel, Power BI, Tableau, and Google Data Studio
- Storytelling through slides versus dashboards
- Using templates and reusable structures
Workshop and Review
- Group analysis of example stories
- Before-and-after visual transformations
- Peer feedback on draft storyboards
Summary and Next Steps
Requirements
- A foundational understanding of basic data visualisation principles
- Practical experience working with charts, graphs, or dashboards
- Familiarity with spreadsheets or visualisation tools
Target Audience
- Data analysts
- Public sector communicators
- Policy advisors and managers who interpret data
14 Hours
Testimonials (3)
Learning that the QGIS and a tool that can used by other different professionals such land survey
Bame Duncan Koko - Bentel Technologies (Pty) Ltd
Course - QGIS for Geographic Information System
How to use open satellites data for real applications
Tshering Dorji - Druk Holding and Investments
Course - Advanced Geographic Information Systems (GIS)
Hands-on examples allowed us to get an actual feel for how the program works. Good explanations and integration of theoretical concepts and how they relate to practical applications.